percent of dairy cows suffer from painful infections


male calves are killed in the UK dairy industry every day

if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when? if not you, who? if not now, when?

Direct action exposing the atrocities of the dairy industry through citizen journalism, peaceful protesting and outreach.

1. Visit


Locate a dairy farm using our maps. Using public footpaths, obtain the footage of the cows and separation pens. Talk to the farmers about dairy practices.

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2. Document


Let the farmers know their dirty business is everyone’s business! Most people don’t realise what cows go through for us to drink their milk. Protest peacefully, and try to get some footage of the cows and calves.

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3. Expose


Tell people about what you saw and dismantle the ‘humane’ myth by showing evidence  from your farm visit.  This can be via social media, leafleting or street outreach.  Click below to see a great example of outreach.

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How do I do it?


First find the dairy farm that you’d like to use as the focus of your project. By using a farm local to you the message will be more relevant to your audience – people don’t like to think its happening on their doorstep – and the dairy farmers rely on us not finding out and exposing their dirty secrets.  How often have you heard people say the “locally sourced” cheese or milk is somehow kinder?

When you’ve picked your farm, it’s time to take a look at the following– Is there a public footpath running through the farm or very close to it? Will it be physically accessible to everyone who wishes to attend? Is there somewhere to park your cars safely? It may just be you going along, Or, if it’s a farm you’ve already been to you may be able to skip some of these steps.  Of course, you may have seen a farm you’d like to get footage from when you’re out and about -you don’t have to create an event to do a farm visit – you could just stop and get some photos on your way home from work!

See the Document section for advise on using public footpaths in England and Wales, and the law for more information and the code of conduct guidance – so that the welfare of the animals remains your priority.


If you decide to combine a farm visit with an outreach event afterwards, you should choose a timescale  to suit your own commitments and availability.  Its good to keep momentum going, and then you can either stop there, or pick another local farm if you like!


Once you have picked your farm, you can decide if you want to combine your visit with some activism.   This is the beauty of Project CALF. It’s a project suited to the way YOU like to do activism.

We are simply here to provide a platform for you to share your images, and get ideas from fellow activists.

However, we do offer resources to make placards, leaflets or stickers if you would like to use them – see the Resources section for free resources.

Then you just need to decide how you want to raise awareness of the dairy industry   – does your talent lie in street-based outreach? Leafleting? Will you be talking to passers-by about what you are doing there, or engaging in a conversation with the farmer? Perhaps you prefer to simply bear witness to their suffering and will make the event more like a vigil?

You could do a farm visit  with just a couple of friends, or if you want to, organise a larger group event.

We understand that getting feet on the ground at activism events can sometimes be a challenge and can put people off organising events, it doesn’t have to be like that – you can absolutely do this on your own if you like – although we think its better to take a friend along!  Remember activism can be a quick photo of something you saw uploaded to social media.  Make this as easy as you like!

Remember, we cannot accept responsibility for your actions on that farm, please remember you are responsible for your own conduct and safety at all times.

See the Expose section to get more outreach ideas.

Staying on the footpaths.

Use Ordnance Survey maps to make sure you stay within boundaries of the footpaths. Mobile phone apps like OutDoorsGPS offer OS maps, and it is available for Android and iPhones (open cycle layer on iPhones).


Message us questions if you encounter problems.

Share your findings

Email your footage to info@projectcalf.com if you would like us to share it to a wider audience.  Don’t forget to use the hashtag #projectcalf.  when sharing your footage on your social media platforms.

Search the maps.

You can use this google map to locate a dairy farm.

The map has been produced using information publicly available at
https://data.gov.uk/dataset/61ce0cbc-3c0e-4311-8021-ff439138eaee/registered-dairy-establishments, it contains public sector information licensed under the Open Government Licence v3.0.

Or open in Google maps
Alice Walker, writer, poet, activist


The animals were not made for humans any more than blacks were made for whites, or women for men.

Isaac Bashevis Singer, holocaust survivor


To animals, all people are Nazis; for the animals, it is an eternal Treblinka.

Leonardo da Vinci, artist, inventor, vegan


My body will not be
a tomb for other creatures.

Our values.

Project Calf is a lawful and peaceful animal rights campaign that is pushing for universal equality.

Whilst we are a single issue campaign that solely focuses on the dairy industry, we are nevertheless involved in an ongoing struggle to fight for the rights of all; human and non-humans alike.

Historically, we are empowered by the suffragettes, anti-fascists and the environmental movement; those people fought for rights and often faced violent recriminations from the state and its agents.

As a group we will never knowingly work with people who have an outspoken far-right agenda; we’d go further in saying that people who use Project Calf should expect an environment free from any kind of bigotry. Discriminating against someone because of their shape/colour/sexual orientation etc is not acceptable behaviour.